Category: Activism

Take the Pledge to Make 2020 the Year of the Planet

Take the Pledge to Make 2020 the Year of the Planet

Say goodbye to climate anxiety by taking action this decade  While the country burns and global temperatures rise, climate denialism still persists. Close your eyes and imagine, if every individual who believes climate change is an important issue was united under one banner. The Good Empire, trailblazers in helping businesses and organisations do good for...

Environmental Events in 2020 to Add to Your Annual Calendar

Environmental Events in 2020 to Add to Your Annual Calendar

One way to increase environmental awareness and encourage more people to adopt a green lifestyle and to take climate action is to promote the different environmental events scheduled throughout the year. In this way, people can get organised, mark in their annual calendars and make plans to participate. Below is the list of global environmental...

As Fires Rage, We Must Use Social Media For Long-Term Change, Not Just Short-Term Fundraising

As Fires Rage, We Must Use Social Media For Long-Term Change, Not Just Short-Term Fundraising

With 26 fatalities, half a billion animals impacted and 10.7 million hectares of land burnt, Australia faces a record-breaking bushfire season. Yet, amid the despondency, moving stories have emerged of phenomenal fundraising conducted through social media. At the forefront is Australian comedian Celeste Barber, whose Facebook fundraiser has raised more than AUD$45 million – the...

32+ Materialism and Consumerism Quotes to Help You Mentally Prepare for Black Friday, Cyber Monday and Beyond

32+ Materialism and Consumerism Quotes to Help You Mentally Prepare for Black Friday, Cyber Monday and Beyond

Like Halloween before it, I’ve been rolling my eyes watching Australian retailers and e-commerce stores push another American cultural phenomena on to unsuspecting and distracted Aussie consumers– Black Friday. Surely importing a sales tradition sharing the same name as one of Australia’s deadliest fires (killed 71 people) from a country that ranks second in global...

Climate Joy Week #25: Activists and Citizens Unite at the Global Climate Strike, Amazon Makes Ambitious Climate Pledge and more…

Climate Joy Week #25: Activists and Citizens Unite at the Global Climate Strike, Amazon Makes Ambitious Climate Pledge and more…

Hi guys, welcome to this week’s edition of Climate Joy! We hope you participated in the rallies seeking climate action last Friday. If you did, that is awesome! More green to your rainbow! If for some reason you didn’t, we know that you are contributing in your own way to a better planet. Anyway, here’s...

New Report from Change.org Reveals Best Practices for Social Activists

New Report from Change.org Reveals Best Practices for Social Activists

The social activist platform recently analyzed over 164,000 petition titles from the past 18 months to understand what makes an online petition become a social movement. MEDIA RELEASE In an age saturated with social activism, it’s impossible for every petition to gain viral status or celebrity endorsements. In a new first-of-its-kind report, Change.org reveals what...

Amazon Rainforest Fires: Why a ‘People-First’ Approach to Climate Action is Better Than Telling Folks to Go Vegan

Amazon Rainforest Fires: Why a ‘People-First’ Approach to Climate Action is Better Than Telling Folks to Go Vegan

For the past few weeks, the Amazon rainforest of Brazil –known in every nook and cranny of the globe as a major supplier of oxygen in our communal environment– has been on fire. Generally, fires in this rainforest at this time of the year are not unusual but the degree of alarm over the destruction...