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Outerknown Launched a Women’s Collection (and Me Likey)

Outerknown Launched a Women’s Collection (and Me Likey)

Last year, Outerknown, a sustainable apparel label co-founded by 11-time world surfing champion Kelly Slater and designer John Moore, launched its first ever women’s line. A natural follow-up to its successful men’s classic casual range, eco-conscious women can now shop Outerknown’s range of basic tees, loose button shirts and denim jeans right through to its...

Leading Hemp Underwear Brand WAMA Expands Its Range to Include Bralettes

Leading Hemp Underwear Brand WAMA Expands Its Range to Include Bralettes

Launched in 2017, pioneering hemp brand WAMA Underwear built a solid reputation on responsibly producing a range of classic and comfy underwear for men and women made from a blend of certified organic hemp and organic cotton. After years of customer feedback, the US-based global sustainable brand have finally introduced its new line of hemp...

5 Ways to Recycle Sneakers and Socks in Australia

5 Ways to Recycle Sneakers and Socks in Australia

More than 25 million pairs of sports shoes are imported into Australia and according to the Australian Sporting Goods Association, just one percent are recycled. Where do the majority of old, worn out running shoes and socks end up if they aren’t good enough to donate to charity? Thrown in the rubbish bin of course....

Over 110 Brands Have Signed 2020 Circular Fashion Pledge Pushing for Industry-Wide Change

Over 110 Brands Have Signed 2020 Circular Fashion Pledge Pushing for Industry-Wide Change

The 2020 Circular Fashion Pledge, an initiative launched by sustainability consultant Adam Siegel on April 23 this year during Fashion Revolution Week and just after the 50th Anniversary of Earth Day, is pushing for industry-wide commitment to circularity. Amid the economic uncertainty brought on by the COVID-19 pandemic, 117 small and medium-sized enterprises (SMEs) have signed...

Vestiaire Collective Releases Its First Smart Side of Fashion Report

Vestiaire Collective Releases Its First Smart Side of Fashion Report

A new report by one of the world’s leading global community marketplaces for ‘desirable’ pre-loved fashion reveals positive growth in second-hand retailing and sustainable fashion, driven mainly by Gen Z and Millennials. Blending data from its global platform with market insights and international consumer trends, Vestiaire Collective‘s first ever bi-annual fashion report ‘The Smart Side...

Black-Owned Vegan Brand Black Girl Sunscreen Secures $1 Million Investment

Black-Owned Vegan Brand Black Girl Sunscreen Secures $1 Million Investment

In the world of venture capital, only 2.2% of funding goes to women-led startups. It’s even harder for women of colour (WOC) founded businesses. According to ProjectDiane, a biennial demographic study of Black women founders, Latinx women-led startups raised 0.04% of the $424.7 billion in total tech VC funding raised since 2009, while Black women raised...

Second-Hand Market Set to Hit $64 Billion in the Next 5 Years, thredUP 2020 Report Reveals

Second-Hand Market Set to Hit $64 Billion in the Next 5 Years, thredUP 2020 Report Reveals

While fashion retailers are collapsing in the wake of the COVID-19 pandemic, with some analysts predicting that a quarter of US malls may close in the next five years, the opposite is true for the second-hand and resale market. A recently published annual report by the world’s largest thrift and consignment platform reveals that the...

IKEA Unveils Its Low-Waste, Nature-Inspired ‘Home Of Tomorrow’ Sustainable Lifestyle Concept

IKEA Unveils Its Low-Waste, Nature-Inspired ‘Home Of Tomorrow’ Sustainable Lifestyle Concept

Swedish retail behemoth IKEA has unveiled its brand new eco-friendly urban home concept in Szczecin, Poland. Hoping to encourage customers to live a life more in harmony with nature, the IKEA Home of Tomorrow – a 2,700 square foot concept space set in an old building – introduces visitors to environmentally friendly furniture and home...

Plastic Free July 2020: Aussies Challenged to Reduce Plastic Waste by One Billion Kilos

Plastic Free July 2020: Aussies Challenged to Reduce Plastic Waste by One Billion Kilos

Plastic Free July returns for another year and to mark its 10-year anniversary, the campaign has set an even bigger target, challenging Australians to reduce single-use plastic pollution by one billion kilograms over the month. The Plastic Free July challenge was designed to raise awareness of the impacts of disposable plastic and encourage people to...

Gen Z Report Reveals Anti-Aspiration and Pro-Environment Attitudes Among Young Consumers

Gen Z Report Reveals Anti-Aspiration and Pro-Environment Attitudes Among Young Consumers

According to a new report released by Australian financial technology company Afterpay, Generation Z – those born between 1995 to 2012 – care about sustainability and are drawn to fashion and beauty companies that combat waste, have transparent supply chains, embrace circular economy, promote social values and represent diversity. The report, Global Gen Z Report:...

Q&A with Michael Fox, Co-Founder of Plant-Based Meat Company Fable

Q&A with Michael Fox, Co-Founder of Plant-Based Meat Company Fable

After raising $1.5 million in venture capital funding, Australia’s newest start-up plant-based meat company Fable Food Co. released its first product range, a plant-based pulled pork and beef brisket made predominantly with shiitake mushrooms. The company followed up its initial success, releasing its new ‘Plant Based Slow Braised Beef’ across 600 Woolworths locations in Australia in time for World Meat...