Most of us weren’t raised to be eco-conscious and particularly when it comes to our wardrobes. Same goes for ethics; it doesn’t seem a priority when we’re on a shopping spree. The hidden side of fast fashion – pollution, forced labor, exploitation, chemical exposure, health and safety concerns, low wages, waste – has been dwarfed by the glamorous part; clever marketing and the dopamine hit that comes from ownership blindsiding us to the dirty side of the industry. We’re encouraged to think that if it’s out there for the taking, it looks good and we can afford it – just buy it, don’t ask questions!
Thankfully, it’s not all hopeless. There are fashion forward revolutionaries who are creating awareness and speaking up, using their styling skills to encourage people to look at fashion in a whole new way.
From TV and magazines through to YouTube and personal wardrobes, these Australian eco-fashion stylists prove that looking stylish needn’t cost the earth or cause human suffering.
Faye De Lanty aka Fashion Hound
Faye De Lanty is an Australian TV style commentator, Salvos Store Ambassador and like the fictional character, Carrie Bradshaw, views Vogue as her bible. Having been a TV presenter on a kids TV program called ‘Totally Wild’ Faye has infused her love for nature and passion for fashion, helping others view clothes more holistically.
A Sydney-based eco stylist who runs her own sustainable fashion platform called Fashion Hound and a YouTube channel, Faye’s entire life is dedicated to showing people how to look good, stay on trend, or discover their own personal style through thrift purchases and up-cycling.
Imagine a world where our personal style could be of great service…to support Mother Nature, empower our fellow humans and save the unloved from going to waste.”Faye de Lanty
Nina Gbor aka Eco.Styles
Nina Gbor aka Eco.Styles is an Australian stylist who encourages shoppers to consider preloved garments and holds clothes swaps and style workshop events several times throughout the year, most recently at VAMFF’s Style Swap. Nina’s mission is to reduce clothing waste as well as to campaign for better wages and factory conditions for garment workers. She believes that by throwing clothes swapping parties and similar events, people can realise the creative styling potential of pre-loved items.
Most of all, Nina is hoping to spread awareness about the harmful impacts of fast fashion on people and the environment and share eco-conscious shopping alternatives to minimise these negative impacts.
Alex Van Os aka Op Shop to Runway
The fashion industry is one of the world’s most polluting and contributes about eight percent to global carbon emissions. Sydney stylist Alex Van Os is determined to do whatever she can to change the system. An accomplished stylist in fashion and television (working for TV channels SBS and Channel 10) and dressing Australian TV stars for special events, Alex has long been committed to preloved fashion throughout her styling career.
Her website Op Shop to Runway and promotes op shopping and the purchase of pre-loved items to ensure it isn’t wasted. Alex’s goal is to change people’s perceptions about second hand fashion. Through her blog, YouTube channel and op shop tours, she is able to teach people practical tips on how to thrift shop without compromising their own style.
When items are donated and purchased from charity stores these garments are given a valuable life extension. The more we purchase secondhand, the more we save from being sent to landfill.”Alex Van Os
Natalie Shehata, stylist and founder of Tommie Magazine
Natalie Shehata is an eco stylist and the founder of Tommie Magazine, an online platform that celebrates creative women in the ethical and eco-conscious space and aims to guide women on their journeys as mindful consumers. Tommie is one of the few online magazines to publish fashion editorials that exclusively feature “only vintage and thrifted pieces, or strictly clothing brands and designers that are ethically or sustainably produced.”
In addition to investigating social issues and promoting ethical lifestyle and fashion choices, Natalie and her team at Tommie are leading the Australian conversation as it relates to representation, diversity and inclusion.
As an ambassador of ethically-made clothing and vintage fashion, Natalie urges everyone to embody the fashion revolution, embrace the slow fashion movement and understand issues surrounding economic justice and conscious consumerism as it relates to fashion.
Jenna Flood aka Ironic Minimalist
Jenna Flood, the Melbourne-based slow fashion stylist behind the blog Ironic Minimalist, is dedicated to creating awareness about the issues surrounding fast fashion and aims to educate people on how to become conscious shoppers.
The Australian Style Institute alumni who practices low impact living, enjoys op shopping and can be seen hosting styling workshops at fashion events, firmly believes that by exposing the issues relating to fast fashion and encouraging to view preloved fashion creatively, she can convert people to shopping sustainably and help them become more resourceful when it comes to their wardrobes.
Know a label or person who needs a stylist to revamp their look or brand? Make sure to share this post with them!
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Image credit: Faye De Lanty